lead nurturing best practices

10 Easy Ways to Make Friends with Future Customers in 2025

Ever feel like you have a big list of people who might like your stuff, but you don't know how to get them to actually buy it? It happens all the time. You worked hard to get people interested, but most of them aren't ready to

lead nurturing best practices

7 Lead Nurturing Best Practices for Small Business Growth

Did you know that only about 27% of small business leads are ready to buy immediately? That leaves most of your potential customers searching for answers and weighing their options. Understanding exactly what your leads need, and how they make decisions, can make the difference between a missed opportunity and